In a shift of strategy, Southwest Airlines (LUV) has announced significant changes in its services. Stemming from customer feedback and lackluster earnings, the company has decided to abandon open seating. This move aims to increase earnings and improve customer loyalty. Southwest has also unveiled plans to introduce overnight flights and assigned seats. The abrupt measures come after a 46% drop in profits prompting the airline to adopt 'revenue-enhancing initiatives'.
These measures, however, have stirred controversy with Elliott Management criticizing the airline's revenue-boosting initiatives as insignificant. Alongside internal changes, Southwest faces potential external threats. A Federal Aviation Administration (FAA) audit is looming over a series of close calls with the carrier. Even so, Southwest announced better than expected Q2 earnings, topping estimates but facing decreasing investor confidence and a falling stock price.
Southwest Airlines LUV News Analytics from Fri, 08 Mar 2024 08:00:00 GMT to Sun, 28 Jul 2024 12:55:11 GMT - Rating -3 - Innovation 5 - Information 7 - Rumor -5